CNY packaging design
Project: Full of Fortune (2018)
Client: Safe Power printing Ltd.
Theme: Chinese New Year
Scope of Work: Graphics Design & Packaging Design
Inspiration comes from traditional candy boxes presented to guests during Lunar New Year.
The double-layered design can serve up to 16 types of candies on its upper deck, with
thoughtfully-devised fold-up lids. In the middle lies a little metallic container has interwoven
with golden petals, a blossom translating into a year of prosperity. It also comes with fancy
red pockets in the form of kumquat and Lunar New Year fritter, propitious fun things. It is
delicately designed, marrying tradition with modernity. The lower deck bears six types of
traditional red pockets, all with unique pattern, made of fancy paper. Magnetic lids attached,
the Candy Box is exquisite and useful, which will certainly bring about loads of joy and fun
during the festive season.